Being a marketer, the best medium to promote your brand is the social media platform. Twitter, Instagram, Facebook, Reddit, Pinterest, etc., you don’t want to miss any one of them. To save time on promoting your business, and increasing the ROI of your online profiles, being active on social media play a significant role.
But just posting and managing your social media accounts isn't all. Being a social media marketer, you should know the best times to post on these mediums. Every medium has different timings, and being a marketer you must be aware of these timings. Some marketers also prefer to use social media post scheduler for such situations.
To begin with, let's know the best time to post on the best social media platforms:
BEST TIME TO POST ON:
INSTAGRAM:
The platform with millions of users and offering the most trending features to its users is Instagram. From tagging your favorite Instagrammers to adding new reels, Instagram has always been on the most demanded social media platform. The best times to post on Instagram are:
- Monday: 6 AM, 10 AM & 10 PM EST
- Tuesday: 2 AM, 4 AM & 9 AM EST
- Wednesday: 7 AM, 8 AM & 11 PM EST
- Thursday: 9 AM, 12 PM & 7 PM EST
- Friday: 5 AM, 1 PM & 3 PM EST
- Saturday: 11 AM, 7 PM & 8 PM EST
- Sunday: 7 AM, 8 AM & 4 PM EST
FACEBOOK:
Facebook is one of the most renowned social media platforms, with billions of users registered on it. A long time ago, Mark Zuckerberg started this medium for people to connect with their long-lost friends. But, later, it turned out to be quite beneficial for advertising and promoting their business. So, to post your content on Facebook, the best times are:
- Monday: 9 AM - 3 PM EST
- Tuesday: 9 AM - 3 PM EST
- Wednesday: 11 AM, 1 PM & 2 PM EST (Best Day)
- Thursday: 9 AM - 3 PM EST
- Friday: 9 AM - 3 PM EST
- Saturday: 9 AM - 3 PM EST
- Sunday: Least day to post because the engagement is very low
PINTEREST:
A renowned medium with a different interface is Pinterest. The best part about it, Pinterest allows its users to save or 'Pin' the images, videos, or GIFs they like. It's a different medium than the rest of the social media platforms. You can become the best social media post scheduler if you follow times to post like:
- 8 PM - 11 PM & 9 PM (Peak)
- 2 AM - 4 AM & 2 PM - 4 PM
- 1 PM - 3 PM
- Friday and Saturday are the best days to post on Pinterest.
TWITTER:
Twitter is a microblogging and social media networking site where people from all around the world tweet (post) their thoughts and ideas to share with the millions registered on it. To get the most engagement, the best time to post are:
- Wednesday: 9 AM
- Thursday: 9 AM & 8 PM
- Morning is the best time to post on Wednesday, Thursday, and Friday.
WHICH ARE THE BEST SCHEDULING TOOLS?
It's impossible to stay alert 24/7 to post your content on social media platforms at the scheduled time. So, there are social media automation tools that auto-schedules your post and make sure to upload the content at that particular time. Let's have a peep at the top 3 tools and the benefits they offer:
SOCINATOR:
It is one of the most renowned social media automation software that helps you manage all the social media platforms with a single user ID. The benefits you get are as follows:
- Get detailed activity reports
- Automate likes, comments, shares, follows, tweets, pins, and more
- Design your profile page with Socinator
- Manage your account efficiently
You can also watch: Socinator: All In One Social Media Management Software
SENDIBLE:
You can manage your social media accounts using Sendible without any human interference. You get some best advantages like:
- The dashboard can easily let you access Facebook, Pinterest, and other platforms
- Schedule your content as per the algorithm
- Check the insights on different platforms
HOOTSUITE:
Apart from handling social media accounts, you can also build up customer relationships for promoting your brand for your business's success. You can avail benefits like:
- You can connect with more than 150 apps hassle-free
- Maintain your social media presence
- Schedule multiple posts on different mediums at a time
- Check the activity report
FINAL INTERPRETATION:
So, we hope you understood how a social media post scheduler is necessary to post your content at the best time. It will help you engage more audiences and spread brand awareness without any hassle or wasting any time.